Branding
Rivebleu /French. Rive Bleu/, meaning "blue shore" is a
The Rivebleu experience is the one that you are not accustomed to, something new, unique, extravagant that will give you lifelong memories just like Franch fasion industry.
Thanks to the elaborated vision I did with her, the logo sign is made of the initials "R" and "B" but in a way that symbolises elegance with mystique charm. Class, class, and again class. The logo stands somewhere inbetween fashion and high class vacation (when you look at the logo it looks like sails). Main brand color is blue which at the same time embodies exclusivity.
Project was created while working at ICONIS.
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